BUSINESS PATHFINDER
EPISODE #55

Turn Sales Calls into Clients

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Today’s coaching session is with a PR expert. Mercedes is a PR expert who has a niche of helping consultants gain publicity.

Specifically, she helps coaches and consultants determine where and how to reach out to journalists and pitch themselves and their businesses to increase their credibility and their reach.

She is sometimes able to turn sales calls into clients, but it seems to be hit or miss.

Mercedes wants to learn how to refine her sales skills, so she has an even better track record when it comes to converting discovery calls into actual clients.

There are some simple but effective ways she can change the sales calls and you’ll learn, alongside Mercedes, how to get new clients through sales calls.

How is Mercedes doing now? Here's an update:

Thank you, Kristin!

Very excited for this! Really appreciate you.

Since our call, I have completely shifted my business model from a “I’ll teach you to do your own PR” to a full-scale PR business.

I realized that I have the networks and entrepreneurs will pay for that. Also, I’ve learned that entrepreneurs are too busy and don’t have time (and don’t want to) learn how to do their own media. They just want it taken off their plates! I’m also working on building a masterclass for those of my audience who do want to do their own PR. But I’m running with this full-scale PR business. It’s going to be great and I’m excited for this pivot. Thank you for your help!

~Mercedes

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