BUSINESS PATHFINDER
EPISODE #45

Money Hang-ups

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May is a financial coach in the UK who works with individuals, and she also runs a non-profit. Like a lot of business owners, she has difficulty determining what her rates should be and raising her rates and this is impacting her ability to take her business to the next financial level.

As we untangle into May’s money history, it becomes clear that part of the reason for her money challenges is that she’s currently on financial aid due to her son’s disability and she feels guilt charging her clients who have similar challenges. And another part of her difficulty is because of some ingrained negative beliefs about money. These naturally arose from witnessing her first financial role models, her parents, and how they dealt with money.

Join me and May as we explore some money hang-ups she has – and you may be able to relate to them too!

Please note: This is Part One of my business coaching session with May. Part Two is my second session with May on Episode 46. It’s recommended that you listen to this episode first before going to Part Two.

How is May doing now? Here's an update:

“This business coaching session was like years of therapy!

Thank you – listening through again was so helpful and I suspect I’ll listen several more times. I keep my new money journal by my bed and jot down thoughts whenever they come up.

I’ve been trying to make more space for peace in my life, and have signed up for some yoga classes (so far, I’ve had to cancel both times for illness/mice in the kitchen, but third time lucky I’m hoping!) to help with that. I’ve also tried meditating, with somewhat mixed results so far.

On the pricing issue, I found an approach I feel good about. I’m going to increase my current prices as discussed, but I’m also going to have a second pricing tier. The current, increased price of £75 a month will be my affordable pricing. The second tier will be my “standard” pricing, and I’m toying with that being double the affordable pricing. Which price people choose to pay will be entirely up to them, on an honour system.

If no one chooses to pay the higher price, I’ve lost nothing. If people do, great! It may increase my appeal to higher earners – a business friend who works with successful women who are getting divorced told me that her audience wouldn’t work with me because I’m too cheap. It’s an interesting experiment if nothing else, and I feel good about it in a way that I didn’t feel when contemplating just hiking my prices overall.

I’m looking forward to hearing the second part and reflecting further on what we talked about.”

Thank you again,

May Fairweather
Fairweather Adventures
Stockport, UK

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